Newport Beach, Calif. & Atlanta, Ga. – April 12, 2011- JustEnough Software
Corporation, a leader in demand management solutions for retailers, distributors and
brand owners worldwide, today announced that its new Markdown Planning solution is
available for retailers that want to better manage their inventory and product lifecycles
while increasing margins.
“Effective markdown management can help retailers drive incremental buyer traffic,
reduce excess inventory at the highest possible prices and support effective product
phase-outs,” said Malcolm Buxton, JustEnough’s president and chief executive
officer. “Our Markdown Planning solution provides an intuitive, interactive way to set
multiple markdown structures while maintaining complete visibility into the impact they
may have on inventory, revenue and margin. Creating a successful markdown strategy
has never been easier.”
JustEnough Markdown Planning can help retailers create markdown plans at the product
level and evaluate them at the aggregate level. The solution offers the following
functionality:
- Markdown Structure Planning – Create markdown structures with a complete
view of current inventory, price elasticity and product rate of sale. The results are
instantly available, enabling planners to compare the impact of the markdowns
on product margins, revenues and unit sales.
- Product Phase-Out Management – Set phase-out dates at the product level.
JustEnough calculates which products are expected to exceed their phase-out
dates and projects an estimated sell-through date. JustEnough can also suggest
a markdown rate for the product to be sold at in order to meet the planned
phase-out date.
- Financial Impact Evaluation – Plan markdown structures at a product level
while reviewing the impact at an aggregate level. Integration with JustEnough
Financial Planning helps determine target markdown revenue and compares that
with the calculated markdown revenue.
“Markdown management is becoming a competitive differentiator for companies vying
for market share in today’s complicated retail environment,” said Sahir Anand, vice
president and principal analyst, Aberdeen Group. “According to our data and
assessment of JustEnough Markdown Planning, this application adds another pillar to
JustEnough’s merchandising management offering. With Markdown Planning, retailers
can use an added capability to price products from beginning to end throughout their
lifecycles. Our data has shown that understanding the lifecycle concept can lead to
higher profits and may have a direct and positive impact on the bottom line.”
Visit JustEnough in booth #1427 at Microsoft Dynamics Convergence 2011 in Atlanta,
April 10-13, to learn more about JustEnough Markdown Planning. To schedule a
meeting at this event, please contact info@justenough.com. Additional information about
JustEnough Markdown Planning and the company’s other industry-leading retail
solutions can be found at www.justenough.com.
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